The social-devaluation effect: interactive evaluation deteriorates likeability of objects based on daily relationship

Frontiers in Psychology 5 巻 1558- 頁 2015-01-09 発行
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The social-devaluation effect: interactive evaluation deteriorates likeability of objects based on daily relationship
作成者
収録物名
Frontiers in Psychology
5
開始ページ 1558
抄録
Although previous research has explored the effects of discussion on optimal and collective group outcomes, it is unclear how an individual’s preference for an object is modulated by discussion with others. This study investigated the determinants of likeability ratings under two conditions. In Experiment 1, pairs of participants consisting of friends evaluated various photographic images. Under the interactive condition, the participants discussed their impressions of each image for 30 s and then independently rated how much they liked it. Under the non-interactive condition, the participants did not interact with each other but instead only thought about their impressions of each image for 30 s before rating its likeability. The results indicate that the exchange of impressions between the participants affected the individual likeability ratings of objects. More specifically, the interactive participants generally rated the images as less likeable than did the non-interactive participants (social-devaluation effect). However, in Experiment 2, the effect was eliminated when the pairs consisted of strangers.These findings suggest that shared information modulates individual preferences but only when a daily relationship exists within a group.
著者キーワード
social-devaluation effect
social interaction
co-evaluation
likeability
preference
内容記述
This research was supported byGrants-in-Aid for Scientific Research,the Japan Society for the Promotion of Science to Atsunori Ariga.
言語
英語
資源タイプ 学術雑誌論文
出版者
Frontiers Media
発行日 2015-01-09
権利情報
Copyright © 2015 Ariga. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
出版タイプ Version of Record(出版社版。早期公開を含む)
アクセス権 オープンアクセス
収録物識別子
[ISSN] 1664-1078
[DOI] 10.3389/fpsyg.2014.01558
[DOI] https://doi.org/10.3389/fpsyg.2014.01558